CCRFP MC SMM19 - Social Media Marketing Partner Services

The College is looking for a partner to make significant contributions in the areas of:

• Increasing Centennial College’s online visibility and awareness in the Greater Toronto Area
• Further enhancing social media engagement of the Centennial College brand and its programs and services
• Strengthening, monitoring and tracking activities through the College’s various Social Media channels to reach brand/program/services goals
• Correspondents required to cover student life and events across all campuses. This can also include off campus events. This coverage consists of both photography, social media content creation, publishing and or scheduling depending on the event.
• Correspondents will need to be able to establish and foster relationships with internal stakeholders and also investigate or uncover new events while in the field.
• Live event coverage. This includes evening events. Live coverage could include, but not limited to: tweets, Instagram Stories/posts, Snapchat Stories, FB Live etc.
• All correspondents in the field should have both an extensive social media and photography background. Each correspondent will be required to wear a Centennial College contractor badge at all times.
• Stay on top of, and recommend, new social media trends to be implemented in the Centennial College social media strategy.